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Circulation Integration & User Management

ePublishing opens up new revenue opportunities for publishers, with circulation integration and user management features that promote circulation growth and speed time-to-market for new products.

  • Increase revenue by motivating browsers and visitors to register and become subscribers
  • Up-sell and cross-sell products per user preferences
  • Boost advertising and content revenue with new products tailored to subscriber interests and targeted, advertiser-supported delivery channels
  • Offer tiered content offerings, combining free and paid content access at multiple price points
  • Obtain detailed user data in return for delivering personalized content tailored to user preferences
  • Improve marketing efficiency by tracking marketing programs and promotions


Learn how your site can benefit from connecting with your readers and creating a 360-degree customer experience by contacting us.

The ePublishing Blog

IBJ.com Wins Excellence Award

The Indianapolis Business Journal captured an Overall Excellence award for its new website, IBJ.com, in the Society of American Business Editors and Writers’ 15th annual Best in Business Journalism contest for 2009. There were 163 winners out of 796 entries, the second-highest entry total in the contest’s history.    more

Easy A-B Testing for Success

When building a website, you inevitably spend a large chunk of time deciding which layout is best and which content delivers results. But when it finally reaches the web, how do you know you made the right decisions? Could that sales bump have been 8% instead of 4 if the subscribe button were bigger?   more

 

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