Insights & Resources

Ideas that move publishing forward

Strategy, product updates, and real-world case studies from the ePublishing team, written for modern media operators.

How are publishers using proprietary and 3rd party data to build engagement and revenue?...

It’s likely that, as a BtoB publisher, you have your foundation in place for a digital-first strategy, already. But, are...

Is Instagram for BtoB Publishers? You bet it is. That is, if you are willing to go all in—like with...

In our last post, we talked about why Instagram has great potential for BtoB Publishers and shared some basic best...

LinkedIn now boasts more than 3 million registered users, and although it’s been the preferred platform for BtoB marketers for...

LinkedIn now boasts more than 3 million registered users, and although it’s been the preferred platform for BtoB marketers for...

A powerful CMS looks at user management from all angles—helping to improve your editorial workflow, while attracting and keeping visitors...

The newsletter hasn’t lost its value for BtoB publishers, by any means, but today, it is the hub of a...

To be sure, a buyers’ guide is a great way to increase your revenue stream. But, that’s only true when...

As one of the 10 key qualities that guarantee success in website design, user management is certainly something to you...

For BtoB Publishers, a website redesign or update is not simply about making it pretty and responsive. It’s about growing...

Most business owners certainly recognize that having a website is imperative, but it’s hard to think beyond just getting it...