Publisher Resources & Insights | ePublishing Blog

There is no question that the use of native ads, or sponsored content, is growing among publishers--but what does that...

If you're like most publishers, it's a safe bet at least 25% of your traffic originates from a mobile device....

As a BtoB publisher, it’s likely that you are no stranger to content marketing. But, do you ever wonder where...

Let's look at eight revenue streams that provide a good indication of diversity and a little perspective on how you...

But, even more compelling: as time goes on, it becomes clearer that data visualization (not just images) increases engagement, significantly....

You’ve probably heard us talk about the trifecta of BtoB success: Content, Community and Commerce. Today’s digital publishers know that...

Are you an unbeliever? In email marketing, that is . . ....

How are publishers using proprietary and 3rd party data to build engagement and revenue?...

It’s likely that, as a BtoB publisher, you have your foundation in place for a digital-first strategy, already. But, are...

Is Instagram for BtoB Publishers? You bet it is. That is, if you are willing to go all in—like with...

LinkedIn now boasts more than 3 million registered users, and although it’s been the preferred platform for BtoB marketers for...