AI Revenue Engine for Media

Application architecture

Multi-Tiered Architecture = Speed, Simplicity, Savings

Integrating sophisticated database capabilities with a business rules engine and an intuitive interface, we ensure rapid development and implementation, flexibility, low maintenance costs and performance.

ePublishing protects your technology investment by allowing you to adapt to changing technologies and customer preferences, substantially increasing ROI as it serves your business needs for years to come.
 

Tier 1: Database
The first tier is an efficient database schema enhanced through connection pooling and a proprietary RDBMS interface generator – with a caching system that substantially increases site flexibility and speed. The net result is a faster web site with searches producing better results and related content presented more effectively. ePublishing is database-independent and works with MySQL, Microsoft SQL Server™, Oracle Database™ and others.


Tier 2: Core Engine

The ePublishing core engine is responsible for serving content efficiently – executing business rules and ensuring all pages and components are working as engineered. Its configuration is driven by XML and describes all pages, features, rules, and components desired. At any time, the configuration may be changed to modify functionality, such as the execution order of business rules or content caching logic.


Tier 3: Components

The power behind ePublishing’s modularity and extensibility lies in this tier. Each feature or business rule is contained within highly configurable components that make it easier to maintain applications and web sites, add new features quickly, and save you time and money. Integrations between your site with circulation or CRM systems, call centers, merchant banks, fulfillment houses or any in-house solutions are greatly simplified.


Tier 4: Presentation

The presentation layer uses XSLT and converts the XML output from our systems into virtually any format, including; HTML for any browser (Firefox, Safari, IE), PDF, Excel, Word and plain text as presentation is separate from the data source. Web 2.0 technologies such as AJAX, CSS 2, XHTML and microformats are used to ensure a consistent presentation and an intuitive user experience with pixel-level design control.

Flexible & Scalable

 Our Process

ABOUT THE AUTHOR

8 Ways to Boost SEO in 2015

SEO will continue to change and what better time to evaluate your strategy than the New Year? Consider these tactics...
ePublishing AI-powered publisher technology platform

6 Tips to Make Events Work

By now you know that events should no longer take a backseat in your publishing caravan. If done right, events...

4 Ways to Get Your Staff to Use Social Media — Without Encouraging Clickbait

How do you create incentives for your staff to use social media, without inadvertently paying editors to create clickbait?...

Which Comes First in Audience Engagement: Content Quality or Data?

If you’re a publisher considering a change in your approach to better suit your content engagement strategy, it’s helpful to...