AI Revenue Engine for Media

Demographic Data and Marketing Codes Offer Subscriber Insight in Multipub

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4 Reasons Publishers Love Behaviorally-Targeted Content

Behavioral Content is content that responds to how readers interact with your website. But, it’s more than that....

Why Marketing Automation, SaaS and Individualization Go Hand in Hand

There is a lot of talk these days about personalization, or more precisely, individualization. And for some, it might seem...

Revenue Dreaming: Build a Better Event

Focusing on subscriptions, renewals, and ad revenue is a tried and true recipe for success in the media industry. Increasing...
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Thinking Digital: What the NY Times Innovation Report Tells Us

There’s been a lot of buzz about the leaked NYT digital innovation report. And there should be....