AI Revenue Engine for Media

Did You Know: Rate Codes Now Offer Price Per Day Option

A year ago, we expanded our rate code set-up options. Now, when setting rates for Multi-Issue Pricing, Multipub users can price a product by either the term or by the day. This is particularly valuable to our newspaper and other clients who have issue prices that vary by day, like a Sunday paper or special edition.

How It Works

If you choose to price by term, the system will operate as it always has.

However, if you choose to price your issues by day, you will first need to change your price type to “Day of the Week” in the Product Inquiry. Then, you can enter a price for each day as needed.

Products that have pricing by Day of the Week also earn revenue based on the price per day. Rather than recognizing “1/termth” of revenue for each issue, it uses the price per day to determine the revenue for that issue. If you use a term amount, the system earns the pro rata share of the sales amount for each issue.

ABOUT THE AUTHOR

New York Times Revenue Strategies Worth Watching

The New York Times recently announced new strategies for growth. Why is this relevant to a B2B publisher, or even...
ePublishing AI-powered publisher technology platform

For B2B Publishers, “Big Data” = Deep Data

It’s not so much about the data being BIG (think volume) as much as it’s about the data being DEEP...

Video Content Marketing: Seven Tips for Success

The digital audience has a voracious appetite for video. Over 100 million Internet users watch online video daily. No wonder...

You Say Data, I Say BIG Data

As with many things digital, online publishing has opened up a lot of big possibilities to B2B and B2C publishers....