News

ePublishing Becomes Yahoo! Ambassador

May 28, 2008

ePublishing adds to its list of certifications by becoming a Yahoo! Search Marketing Ambassador. This allows our team to work directly with Yahoo! to improve the Search Engine rankings of our clients – as well as work directly with our engineers to keep the ePublishing platform as SEO-friendly as possible.

ABOUT THE AUTHOR

ePublishing

ePublishing is a digital publishing platform built for organizations that take their content seriously. Their software equips publishers, associations, and media brands with the infrastructure to reach audiences, drive engagement, and build sustainable digital businesses. ePublishing combines deep industry knowledge with cutting-edge technology to help clients stay ahead in a rapidly evolving media landscape.

The What and Why of Revenue Per Reader (RPR)

Revenue Per Reader is a valuable metric because it is an important piece of the puzzle that describes where your...

News

BtoB Individualization: Align Profile & Behavioral Data to be Relevant.

BtoB publishers talk a lot about driving traffic to their websites, and it’s true, increasing traffic is an important goal—but...

News

Five Reasons Why Segmentation = Revenue

Data is only data, unless you do something with it. That’s why we start by using it to segment our...

News

Back to Basics: Why and How Taxonomy Can Boost Revenue

Let’s step back for a moment and talk about the “little data”—better known as metadata or taxonomy....