AI Revenue Engine for Media

Search Engine Optimization (SEO)

A website’s success via the Search Engines is a result of many things working together:

  • A properly structured site enabling Search Engines to see it
  • Page elements ensuring targeted words stand out to the Search Engines
  • Keywords that are closely aligned with converting on your business goals
  • Sufficient depth on the site to be competitive

While the Search Engines regularly change algorithms, these fundamental tactics are evergreen – and necessary to ensure site health.  Regular analysis and attention will reward you with top listings that are essential to both high traffic numbers and subsequent conversions.

ePublishing’s SEO services include comprehensive analysis and reporting on your website’s current status, alongside a roadmap for success of your targeted keywords on the top search engines, weighted against your competition.

Our in-depth reporting includes:

Analytics Analysis
Keyword Selection
Directory & Site Structure Direction
Page Title Scheme Direction
Page Headers Scheme Direction
Link Usage & Naming Direction
Breadcrumbs Scheme Direction
Website Copywriting Direction
URL Formatting & Naming Scheme DirectionMeta Descriptions Format
Meta Keywords Direction
Image Naming Scheme Direction
Images Alt Tag Naming Scheme Direction
Meta Robots Text Recommendations
Robots.Txt Recommendations
Nofollow Recommendations
Site Map Creation And Manual Submissions To Top Engines And Indexes

Search Engine Marketing

 Pay Per Click

ABOUT THE AUTHOR

The BtoB Publisher’s Checklist for Facebook Engagement

We’re going to guess that Facebook is one of your primary targets for social sharing (yes, for BtoB, too) because...

Two Steps to an Engaging Social Media Strategy

How can BtoB Publishers put The New York Times' lessons in social media to work?...

Why Web Content Management Isn’t What It Used to Be

You probably remember when you first heard of web content management (WCM). That was back when publishing online was driven...
ePublishing AI-powered publisher technology platform

Audience Behavior, in Focus: What Millennials and Moms Are Doing

We've talked recently about current trends in audience behavior. General trends provide valuable insights for your content marketing approach—but it’s...