News

Welcome New Partner; Omniture

February 6, 2009

ePublishing announces its partnership with Omniture to provide premium web analytics to support sophisticated content and eCommerce strategies. Clients who opt to use this powerful solution, including industry leader Stewart.com, track user behavior, purchase funnels, conversions, landing pages, and much more.

ABOUT THE AUTHOR

ePublishing

ePublishing is a digital publishing platform built for organizations that take their content seriously. Their software equips publishers, associations, and media brands with the infrastructure to reach audiences, drive engagement, and build sustainable digital businesses. ePublishing combines deep industry knowledge with cutting-edge technology to help clients stay ahead in a rapidly evolving media landscape.

Programmatic Ad Buying: Are You Thinking About It?

No doubt, as a BtoB publisher, you’re constantly evaluating your ad models to meet the changing landscape of digital advertising....

News

7 Qualities to Turn BtoB Shoppers into Loyal Buyers

BtoB consumers have come to expect the kind of fast, friendly, seamless and effortless experience they are getting on consumer...

News

Paying for Likes? How Social Media is Influencing Editorial Compensation and Ad Models

Digital-first publishing is no longer an abstract idea, it’s likely your reality, but that doesn’t mean you’ve established a compensation...

News

BYOD: Four Best Practices for Publishers

Ahh, do you remember when it was simply BYOB? Those were the days when we lived more face-to-face with everything......