Ideas that move publishing forward

Integration with an email service provider can help publishers get more value from their data—and their content management system....

There is no doubt as to the value in audience data when it comes to helping publishers monetize content more...

Some publishers are using their analytics to expand their audience and advertising. As it turns out, there is a concerted...

Four more examples of how publishers are successfully integrating content and eCommerce....

Seven examples of how publishers can build the bridge form content to eCommerce....

Using audience data to create context awareness is likely not a new concept for you, but are you using it...

Like any social media platform worth its salt, Pinterest continues to grow and evolve. As one of the fastest growing...

Today's blog is our first installment in a series discussing the opportunities presented for new revenue-generating models in the media...

When you see historically revered publications being sold at relatively modest prices, it’s easy to feel the despair that many...

There are more and more examples emerging for how publishers are using deep audience data, creatively, for monetization....

A discussion of digital editions isn’t complete without considering the potential they hold for the iPad and other tablets. While...

Last week, we talked about digital editions in the context of a content marketing strategy, and what purposes they serve....