Are you aware you can use videos on your ePublishing site to generate valuable marketing leads?
Well, you can! And it’s easy!
By simply updating a System Setting and then applying a Classification to the specific videos you would like to lock, you can require a user to provide their contact information in order to view your video. This works for video files that you upload and remote video files as well (Vimeo, for example).
It’s easy to retrieve the data for the leads too. You can download the Lead Generation Report for a specified period of time from your site’s Reports area. The report will contain the user’s contact information, the video they watched, and when they watched it. You can then use this information to update your marketing efforts and convert those leads to paying customers.
If you’d like to learn more, contact your Project Manager or take a look at our Knowledge Base.
