AI Revenue Engine for Media

Inside Mortgage Finance

About the Client:

Inside Mortgage Finance Publications, Inc. (IMF) is a Bethesda, Maryland-based company providing business-to-business news and statistics to executives in the residential mortgage business.

Challenge:

IMF was looking for a fulfillment system that made entering multiple products for a single customer and transaction simple. Their current platform required separate logins for every product, which had become cumbersome. They wanted a solution that provided reliable earned and deferred income reporting, along with great customer service.

Solution:

The Multipub platform allows users to access multiple products, both one-off and subscription, on a single customer record. With the robust accounting system, transactions can be applied to individual orders, making reconciling, balancing and performing audits more efficient.

Client Quote:

“We were searching for a partner who understood not only how the system was designed to work, but how a user would interact with it. Multipub offered us the best of both worlds – great customer service and a robust subscription management system.”

Gwendolyn Echols-Jones, Director, Circulation and Customer Service, Inside Mortgage Finance Publications, Inc.

The Benefits of Multipub:

  • Made comprehensive customer data easily accessible.
  • Streamlined invoicing.
  • Performed audits efficiently.
ABOUT THE AUTHOR
ePublishing AI-powered publisher technology platform

Time Inc.: Lessons in Digital Transformation

Let's take a look at how the nation’s biggest magazine publisher is coping with the inevitable changes to the industry...

Social Media is a Wild Animal. Don’t Let that Scare You.

Social media is the wolverine we’ve invited into our home. We don’t know why we invited it in, but there...
ePublishing AI-powered publisher technology platform

Why Integrations Mean Better Relationships and Four Tips for Getting There

Publishing content is no longer just about the content. It’s about building relationships across multiple channels and countless formats....

12% Traffic Growth: Why You Should Give Infographics a Try

It’s possible, now more than ever, that Infographics will improve your content marketing AND editorial content. Make sure you're doing...