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Insights & Resources

Ideas that move publishing forward

Strategy, product updates, and real-world case studies from the ePublishing team, written for modern media operators.

Category: News

ePublishing AI-powered publisher technology platform

Why Data is Important for Your Digital Publishing Strategy

You’ve heard plenty about “Big Data” and you might be just as skeptical about it now as you were when...

5 Social Publishing Trends for 2015

There is a lot to watch in social media for the coming year, but here are 5 trends to consider...
ePublishing AI-powered publisher technology platform

5 Reasons Digital-First Delivers Big Gains, Savings

Enterprise Publishing Systems are only as good as the strategy behind them. Skeptical? Here's how to make digital-first publishing work...

Trends in Social Login and Sharing Behavior for Your Strategy in 2015

No doubt social media plays some role in your 2015 content marketing strategy. Have you looked at what happened in...

Content Marketing: How Much is Too Much?

Content Marketing is effective for increasing site traffic, building your sales funnel, building brand awareness, and educating customers about your...

8 Ways to Boost SEO in 2015

SEO will continue to change and what better time to evaluate your strategy than the New Year? Consider these tactics...
ePublishing AI-powered publisher technology platform

6 Tips to Make Events Work

By now you know that events should no longer take a backseat in your publishing caravan. If done right, events...

4 Ways to Get Your Staff to Use Social Media — Without Encouraging Clickbait

How do you create incentives for your staff to use social media, without inadvertently paying editors to create clickbait?...

Which Comes First in Audience Engagement: Content Quality or Data?

If you’re a publisher considering a change in your approach to better suit your content engagement strategy, it’s helpful to...

Unlock The Power of Your Content & Audience Data With the ePublishing API

ePublishing harnessed the power of GraphQL to create an API that provides access to all your data so you can...

Twitter Today: 7 Tips for Improving Your Engagement

With 284 million active monthly users and 500 million Tweets sent each day, there is a lot of opportunity to...

Speed = Conversions: Key Tactics to Optimize Your Shopping Cart

We all know the value of a speedy website for engaging readers with historically low attention spans. But, as you...