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ABOUT THE AUTHOR

How Publishers Can Leverage Current Trends in Audience Behavior

With all the focus on audience behavior in online media, it’s exciting to consider that we have a variety of...
ePublishing AI-powered publisher technology platform

Thinking Digital: What the NY Times Innovation Report Tells Us, Part II

The NY Times digital innovation report tells us that learning how to think digital is the key to success....

4 Reasons Publishers Love Behaviorally-Targeted Content

Behavioral Content is content that responds to how readers interact with your website. But, it’s more than that....

Why Marketing Automation, SaaS and Individualization Go Hand in Hand

There is a lot of talk these days about personalization, or more precisely, individualization. And for some, it might seem...